When your podcast advertising has no value to you, you should stop paying it
What you need to know about the digital advertising space
The world of podcast advertising and marketing is full of stories of people who have spent a fortune and wasted their time.They’re not just wasting their money but their time too.What if you don’t have to?It’s time to stop paying for advertising on your podcast.There’s one simple trick you can take to ensure you never […]
When does the new TV deal end?
A big part of the new ad economy is a big part, said Jochen Pfeffer, head of research at consulting firm Adnani.Pfefer, who has been studying the digital ad space for a decade, said he has no doubt that the ad industry is in for a big boom, but it’s difficult to say whether it […]
With new TV deals starting on July 1, ESPN has a few options on what to do after the new season kicks off: Cancel the contract, either with a new season, a new TV contract or a new streaming deal.ESPN could continue to offer the current season, but it could also opt to sell the […]