How Ble Ad could transform the NHL playoffs

The NHL announced Friday that it has purchased Ble Ad, a global technology company that provides integrated advertising solutions for the NHL.Ble Ad was founded in 2004 and was purchased by the NHL in 2009 for $1.4 billion.The team said that the move will allow it to offer its ad network to more fans and […]

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Connecticut ad agency hires new chief ad executive

The Connecticut advertising agency has hired a new chief executive to lead its advertising services division.Mark D. Renshaw, 56, was named president of advertising services Tuesday.He will join the firm from the Stamford advertising agency.Renshaw will oversee advertising and public relations for the agency, which handles about $100 million in advertising revenue each year, according […]

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