Google is rolling out adverts that feature attractive people to attract online dating partners.
The search giant has also been rolling out an adverts section in its search results to highlight its services, including dating app Bumble and Match.com.
The adverts appear in the results of Google’s search queries, and are aimed at advertisers looking to sell their product to users looking for a date.
Google says it has been testing these adverts since late February.
Users can click on an advert in Google’s online search results, and it will appear in a new window.
The advertverts will show up in a separate tab called “Other Partners”.
These include online dating services like Bumble, Match.
Com and OkCupid, as well as dating apps like OkCouch and Bumble Plus.
Google is also introducing an advert filter, which it says will help to filter out advertising which may be unsuitable for users.
“We’re introducing a new way to filter ads that might be inappropriate for a particular user.
Ads that might not be appropriate for the user’s specific needs, such as people with disabilities, will no longer appear in our ads,” a Google spokesperson told TechCrunch.
“This means that ads that are suitable for a certain audience will no long appear in ads that would not be suitable for the audience.”
A search of the word “dating” will show an advert which is only suitable for someone who has disabilities, the spokesperson added.
Google has been rolling the adverts out in the UK since February.
It is also rolling out ads for the UK’s dating site, Tinder, as part of its efforts to combat the rise of dating sites that sell to people who are on the autism spectrum.
Tinder has also rolled out ads to promote the services of companies like Match, Bumble (which is owned by Google), Bumbleplus and Okcouch.
These adverts have been rolled out in search results for a number of months, according to TechCrunch, and feature attractive young people.
A search for “tinder dating” in the US returns ads from OkCoo, Bimble and Match, which are also owned by Alphabet, but which offer different types of dating services.
Tinder is one of the leading social networks in the world, with more than 1.8 billion monthly active users and nearly $1.4 billion in revenue in 2015.